Beauty by Earth Self Tanner – Fair to Medium UGC lifestyle Beauty by Earth self tanner fair medium UGC flat lay self tanner clean ingredients Buy 1 Get 1 Free Beauty by Earth Self Tanner Fair to Medium – add 2 to cart and use code BOGO1FREE USA MADE

BEAUTY BY EARTH · FAIR TO MEDIUM

A Subtle, Natural-Looking Glow

Buildable sunless color for lighter skin tones, beginners or anyone who prefers a softer-looking glow.

CHOOSE YOUR SHADE
Fair to MediumSoft, gradual glow Medium to DarkDeeper bronze glow

Choose the shade that matches the depth of glow you want.

100% MONEY-BACK GUARANTEEIf it is not right for you, contact us within 30 days to request a return under our Return & Refund Policy.
★★★★★ 4.8/5 3 VitaPantry customer testimonials
Not sure which shade is right for you?

Not sure which shade to choose? View the quick tutorial comparing Fair to Medium vs. Medium to Dark, then return to your BOGO offer.

View Shade Tutorial →
$26.99
BUY 1, GET 1 FREE Choose your quantity · Code BOGO1FREE applied in the cart

CHOOSE YOUR OFFER

Quantity Choose how many you want to pay for.
1
You get 2 Self Tanners — Pay $26.99 Buy 1 + Get 1 FREE
Estimated U.S. deliveryMost orders arrive in 4–7 business days.

Review your offer in the cart · Code BOGO1FREE applied automatically

✓ Secure checkout ✓ U.S. shipping ✓ 30-day returns
SECURE PAYMENT POWERED BY SHOPIFY
  • Amazon
  • American Express
  • Apple Pay
  • Diners Club
  • Discover
  • Google Pay
  • JCB
  • Maestro
  • Mastercard
  • PayPal
  • Shop Pay
  • Union Pay
  • Visa
Your payment information is encrypted and processed securely.

WHY THIS SHADE

A softer glow that is easy to build

Fair to Medium is designed for lighter skin tones, first-time self-tanner users and anyone who wants a subtle result. The moisturizing lotion texture supports smooth application and lets you gradually deepen the color instead of starting too dark.

  • Buildable sunless color
  • Moisturizing lotion texture
  • Designed for an even-looking finish
  • No artificial color dyes
Fair to Medium self-tanner application
☀

Buildable Color

Gradually deepen the shade to your preference.

◌

Moisturizing Lotion

Smooth texture designed for even application.

❧

Clean Ingredients

A simple routine without artificial dyes.

✓

Natural-Looking Finish

Designed for a richer, even-looking result.

HOW TO APPLY

Your even-looking glow, step by step

A smooth result starts with simple preparation. Follow these three steps and build the depth gradually.

1

Prepare your skin

Apply to clean, dry skin. Exfoliate dry areas first and lightly moisturize elbows, knees, ankles and hands so the formula blends more evenly.

2

Blend in sections

Work one area at a time using smooth circular motions. Use less product on hands, feet, knees and elbows, then wash your hands after applying.

3

Let it set

Allow the lotion to dry before dressing. Avoid water and follow the package directions; apply again later when you want to build more color.

CHOOSE YOUR SHADE

Which self-tanner is right for you?

YOU ARE VIEWING Fair to Medium self-tanner

Fair to Medium

For lighter skin tones, beginners or a subtler result.
Medium to Dark self-tanner

Medium to Dark

For medium skin tones or a deeper result.

View shade

VISIBLE COLOR COMPARISON

See the glow develop

A visual comparison created for the Fair to Medium shade.

BEFORE Starting look before applying Fair to Medium self-tanner
AFTER Developed-looking glow after applying Fair to Medium self-tanner
Illustrative comparison. Color, development time and results vary by skin tone, preparation and application.

GLOW ROUTINE INSPIRATION

Picture it in your routine

Everyday application moments created to show how the Fair to Medium shade can fit into a self-tanning routine.

Fair to Medium self-tanner routine inspiration 1
Application routine
Fair to Medium self-tanner routine inspiration 2
Two-tube delivery
Fair to Medium self-tanner routine inspiration 3
Everyday glow
Fair to Medium self-tanner routine inspiration 4
Summer-ready routine
Illustrative lifestyle imagery. Individual results vary by skin tone, preparation and application.

VITAPANTRY CUSTOMER TESTIMONIALS

What customers are saying

Real testimonials shared by VitaPantry customers using Beauty by Earth Self Tanner — Fair to Medium.

HA
Heather Arnold ✓ CUSTOMER TESTIMONIAL
★★★★★

Streak Free; Natural look

I have used the tanning drops from this company before. I enjoyed them, but this lotion may be my favorite. It truly is streak free and gives a beautiful bronze glow. The base of the color is not orange, but almost a red undertone that gives a natural finished look. I got the light color but found that the color is buildable if you wish to go darker.

A big bonus is that it does not stain clothes!

Easy to use and great results!

LH
LaurieH. ✓ CUSTOMER TESTIMONIAL
★★★★★

Natural glowing tan!

This is my favorite self tanner. It goes on so well. It’s best to use a tanning mitt with this product. I love that it’s made in the USA with natural and organic ingredients. It gives one of the best natural tans. I’ve used quite a few different products and I always come back to Beauty by Earth. After a few hours, it does have a slight smell but it’s not bad. Tan appears in a few hours. Lasts for days. Highly recommend.

ED
Emily Diana ✓ CUSTOMER TESTIMONIAL
★★★★☆

Clean ingredients, natural-looking tan

I’ve been using this for a while now and it’s my absolute fav! The fact it has clean, organic ingredients and gives you a tan that looks natural and you can build it up day by day if you want to! With no streaks and smells gorge!! If you’re looking to switch from your tox tan products to something healthier, choose this, you won’t regret it.

VITAPANTRY EXCLUSIVE

Choose up to 3. Receive the same quantity free.

Code BOGO1FREE · Maximum 3 free per qualifying order.

You may also like